Barcode scanning is an important function in industries, one for which companies have a dedicated operation system in place. Advancements in scanning technology, particularly in Zebra (Motorola), have resulted in faster, more superior and wider data-capture range. The Zebra Li4278 Original Scanner is built to take barcode scanning to the next level, to enable workers to capture any 1D barcode easily and efficiently, allowing retailers to process loyalty cards, mobile coupons and more in an effective manner. Scanning of barcodes and labels is often a strenuous job, one which industries and companies invest heavily in, be it in major infrastructure or something as small as a desk printer. They are always looking for ways to minimize their costs and the time required to complete the bulk jobs to boost productivity. Motorola has primarily employed this barcode scanner to improve productivity in these industries.